In collaboration with the non-profit organization, Tree Nation, Theory Wellness is helping to restore and preserve mangrove forests in Madagascar, which have been severely impacted by deforestation and forest degradation caused by charcoal production, wood collection for cooking, construction, and other purposes.
Thanks to tremendous support from our team and customers, Theory planted over 11,280 Rhizophora Mucronata trees with Tree Nation in April 2024, which help protect the coastline from floods, have medicinal properties used to treat various diseases and remove 250 kg of carbon per year (per tree). This milestone reflects our commitment at Theory to plant a tree for every ounce of flower sold for the month of April.
