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Theory Wellness
New Jersey Rewards Program

Exciting Updates Coming to Our Loyalty Program!

We’re thrilled to announce that our new and improved Loyalty Rewards Program is launching in November 2025!

You’ll still earn points every time you shop with Theory Wellness, but our updated program will make it easier than ever to reach higher tiers and unlock even more rewards.

Here’s what’s coming:

New Tier Levels: Bronze, Silver, Gold and our all-new Platinum tier.

New Point Accrual: Earn more points per dollar as you move up in tiers.

Enhanced Perks: From birthday rewards to exclusive offers and insider events, there’s more to enjoy at every level.

Refreshed Point Expiration: Points will now be active for 6 months, giving you plenty of time to redeem.

We’re so grateful for our Theory community, your loyalty means everything, and we’re making sure it pays off.

Stay tuned for more details in November! Check your account soon to see new tiers and benefits roll out.

For any account issues, please send your name, phone number, and description of your issue to feedback@theorywellness.org and we will take care of you.