THEORY CARES

Theory Cares is the philanthropic arm of Theory Wellness with a mission to enhance our communities, foster sustainable industry, advocate for social justice, and advance critically important research into cannabis.

THEORY
CARES

Theory Cares is the philanthropic arm of Theory Wellness with a mission to enhance our communities, foster sustainable industry, advocate for social justice, and advance critically important research into cannabis.

EQUITY

The repeal of prohibition must not ignore the history of cannabis injustice and the systemic inequalities that remain within the industry. Without recognition of the past, without equal representation in the future, we will have failed to truly progress. Learn about steps taken both internally and externally at Theory, including a first-of-its-kind Social Equity Program.

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FINANCIAL HARDSHIP

Theory is committed to making medical marijuana more affordable for patients. Theory subsidizes medical marijuana costs to patients by discounting our products, up to 30% off for patients with disabilities, veterans, and patients with a qualified financial hardship.

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SUSTAINABILITY

Committed to reducing our environmental footprint, Theory is proud to be the first licensed outdoor cannabis farm east of Colorado.

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COMMUNITY

Theory works to give back to our communities through sponsorships, volunteering, educational events, and financially, donating hundreds of thousands of dollars each year to our host municipalities.

OUTREACH

COMMUNITY

Theory works to give back to our communities through sponsorships, volunteering, educational events, and financially, donating hundreds of thousands of dollars each year to our host municipalities.

OUTREACH

RESEARCH

Committed to advancing the science of cannabis through R&D and sponsored studies.

PROJECTS

VALUES

From the top down, at Theory we believe the repeal of cannabis prohibition must be a force for good.

It must provide opportunities for individuals and their communities harmed by the racially motivated war on drugs to create generational wealth.

It must allow any adult access to safe, effective, and affordable therapeutic options –this plant cannot be controlled by patents and pharmaceutical companies.

It must allow farmers and small business owners to meaningfully participate in and shape the evolving industry.

It must result in net-positive environmental impacts and build individual awareness of and respect for our incredible natural world.

At Theory, we are committed to doing our part to lead the industry forward for all the right reasons, and we will do our best to compete and win against those whom are not aligned with our values.